Paper That Performs
Sep 30, 2024
2 min read
Solving the Durability Dilemma in Packaging with Mehali’s High-Strength Duplex Boards
In today’s world, packaging is more than protection—it’s a brand statement, a sustainability benchmark, and a logistics tool. It demands durability, aesthetics, and eco-consciousness all at once. Meeting these expectations is no small feat, but Mehali Papers Pvt. Ltd. is rising to the challenge with its high-strength coated duplex boards.
The Modern Packaging Mandate
Today’s packaging must be strong, sustainable, print-friendly, and cost-efficient. Traditional compromises—between aesthetics and strength, or sustainability and cost—are no longer acceptable. In this context, duplex boards, especially high-performance ones, are emerging as the ideal solution.
Mehali’s coated duplex boards meet the demands of diverse industries—from electronics and pharmaceuticals to retail and e-commerce—by combining form and function in one durable product.
Legacy of Innovation
Behind Mehali Papers is a legacy rooted in vision and industrial foresight. The Nathani family, known for building Ruby Macons Ltd. into India’s largest Kraft paper manufacturer, laid the foundation. Their operation was so successful that it was acquired by global packaging giant MeadWestVaco (now WestRock) in 2012.
After a brief hiatus, the Nathani family launched Mehali Papers Pvt. Ltd. with renewed focus and cutting-edge technology—ushering in a new era for India’s paper industry.
Powerhouse Facility with Purpose
Located in Dahej GIDC, Gujarat, Mehali’s state-of-the-art facility is built for 250,000 TPA of coated duplex board production and backed by a 10 MW captive power plant for energy efficiency. Since beginning commercial operations in 2016, the company has quickly built a reputation for durability, printability, and consistency.
What Sets Mehali’s Duplex Boards Apart?
1. Multi-Layer Structure for Strength & Printability
Each layer has a defined purpose: the base provides strength, while the coated top layer ensures smoothness and vibrant print quality. This results in rigid, fold-resistant packaging—even under stress.
2. High Bulk at Low GSM
By achieving high stiffness at lower weight, Mehali enables lighter, cost-effective packaging without sacrificing performance—beneficial for both budgets and sustainability goals.
3. Built-in Moisture Resistance
Ideal for pharmaceuticals, FMCG, and food packaging, these boards resist warping and fiber breakdown even in humid or transit-heavy conditions.
Versatility Across Industries
Mehali’s boards are engineered to serve a broad range of sectors:
Pharmaceuticals: Dust-free, hygienic packaging for blister packs and cartons.
Food & Beverages: Food-grade boards that withstand refrigeration and rough handling.
Consumer Goods: Premium printing for eye-catching retail packaging.
E-commerce: Strong enough to endure rough transit, keeping products protected.
Sustainability by Design
Durability must also be environmentally responsible. Mehali embraces this with:
High Recycled Fiber Content: Reducing reliance on virgin pulp and supporting the circular economy.
Captive Power Generation: Lower carbon footprint via in-house energy production.
Effluent & Waste Management: Advanced recycling systems for water and solid waste.
Solving the Durability Dilemma
Packaging often faces conflicting needs—strength vs. aesthetics, durability vs. cost, or performance vs. sustainability. Mehali’s duplex boards tackle all these challenges:
Challenge | Traditional Fix | Mehali's Advantage |
|---|---|---|
Low Durability | Increase GSM (adds cost) | High strength at lower GSM |
Poor Print Quality | Add coatings | Optimized top-coat for vibrant, clear printing |
Moisture Sensitivity | Use plastic layers | Built-in moisture resistance |
Environmental Impact | Use Virgin Plastic | Recycled fiber, in-house power, green processes |
Looking Ahead
Mehali is not just making paper—it’s crafting future-ready solutions. With a sharp focus on quality, sustainability, and market needs, the company is positioned to support India’s fast-growing packaging industry, especially with the rise of e-commerce and conscious consumerism.
Conclusion: When Paper Performs, Brands Win
Next time you unbox a sleek device or pick up an eye-catching package, consider the material behind the experience. Mehali’s high-strength duplex boards don’t just look good—they endure, protect, and perform.
Durable. Sustainable. Beautiful. This is paper that performs.
